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Documentation Index

Fetch the complete documentation index at: https://help.homespace.co/llms.txt

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A single price on an estimate forces a yes-or-no decision. A tiered estimate — Good, Better, Best — turns that into a conversation about which option fits the customer’s situation. Across 12,400 Homespace businesses, tiered estimates close at 64% compared to 26% for single-price estimates, and the median time from send to signature is just 14 minutes. Go to Dashboard > Estimates to access the estimates feature.

Single price vs. tiered estimates

MetricSingle priceTiered (Good / Better / Best)
Close rate26%64%
Average ticket lift+38%
Median time to signature2.3 days14 minutes
Discount requests per estimate0.810.12
Customer satisfaction (post-job)4.2 / 54.8 / 5
Measured across 12,400 Homespace shops.

How to create and send an estimate

1

Open a new estimate

Go to Dashboard > Estimates and click New estimate. Select the customer from your contacts or create a new one by entering their name, address, and phone number.
2

Pull a trade template

Choose a template from your trade’s library. Templates come pre-loaded with common line items from your price book — HVAC tune-ups, plumbing fixes, roofing repairs, lawn services, and more. You can customize any template and save it for reuse.
3

Build your three tiers

For each tier (Good, Better, Best), add or remove line items, adjust quantities, and set your markup. Cost, markup percentage, and margin calculate live as you edit — so you can see your numbers before the customer does.
The middle tier (Better) is where most customers land. Price it at the margin you’d be happy running the job at, and use Best to offer premium materials or a longer warranty.
4

Attach photos from the truck

Tap the camera icon on any line item to attach a photo directly from your phone. Photos documenting the problem — a rusted fitting, a cracked panel, storm damage — remove the “why so much?” call later. Each photo is tied to the specific line item it supports.
5

Send to the customer

Click Send and choose how to deliver the estimate:
  • SMS link — the customer taps a link from their phone and sees the estimate immediately
  • Email — a branded email with the estimate attached as an interactive viewer
The customer does not need to create a Homespace account to view or sign.
6

Customer signs and pays the deposit

The customer opens the estimate on their phone, reviews the three tiers, selects one, and signs with their finger. If you’ve enabled a deposit, payment is captured the moment they sign via Stripe. The signed estimate is stored on the job record automatically.
7

A job draft is created automatically

Once the estimate is signed, Homespace creates a job draft in Dashboard > Calendar with the signed tier’s line items, the customer details, and any attached photos already populated. Drag the job onto your dispatch board to schedule it.

The live price book

Your price book is the catalog of services and parts that powers every estimate. When you update a price in the price book, it reflects on every active estimate automatically.

Cost and markup

Enter your cost for any item and set a markup percentage. Homespace calculates the sell price and margin in real time so you always know your numbers before you send.

Trade templates

HVAC, plumbing, roofing, lawn, electrical, and more — each trade comes with a starter catalog you can fork and customize. Add your own items at any time.

Margin badges

Each tier shows an internal margin badge visible only to you and your team. If a tier is priced too thin, the badge flags it before you send.

Parts list handoff

When an estimate is signed, the materials list from the accepted tier populates the job’s parts list automatically — ready for your tech to pull from inventory.

On-site signing and deposits

The customer-facing estimate viewer is designed for a phone screen and requires no app installation.
The customer opens the link on their phone. They see the three tiers side by side, can tap each one to expand the line-item detail, and then tap Select this option on their chosen tier. A signature pad appears — they sign with a finger or stylus. The signed estimate is timestamped and attached to the job record.
Enable deposits from Dashboard > Estimates > Settings > Deposits. Set a fixed amount or a percentage of the estimate total. When the customer signs, they are prompted to pay the deposit immediately via card, ACH, or Apple Pay. The deposit amount is deducted from the final invoice automatically.
Immediately after signing, the customer receives:
  • A PDF copy of the signed estimate via SMS or email
  • A deposit receipt if payment was collected
  • A confirmation of next steps (scheduling, arrival window, etc.) if you’ve configured a follow-up message
The signed estimate, the attached photos, and the customer’s signature together form a complete paper trail. If a chargeback is filed, Homespace packages this evidence into a rebuttal automatically.

Win/loss tracking

Every sent estimate is tracked through its full lifecycle. From Dashboard > Estimates, you can see:
  • Open — sent but not yet viewed
  • Viewed — the customer opened the link
  • Signed — accepted and deposit collected (if applicable)
  • Declined — the customer chose not to proceed
  • Expired — estimate lapsed without a response
The analytics view shows close rates by tier, by tech, by trade, and by time period — so you can see what’s working and what to adjust.
Win/loss analytics require at least 10 sent estimates to display meaningful data. If you’ve recently started using Homespace, the analytics panel will show a progress indicator until you reach that threshold.